HUMANIZING
THE DIGITAL TRANSFORMATION
EMPOWERING TEAMS TO COLLECTIVELY ACHIEVE SMART GOALS
SPECIFIC
MEASURABLE
ATTAINABLE
REALISTIC
TIMEBOUND
"WHEN IT IS OBVIOUS THAT THE GOALS CANNOT BE REACHED,
DON'T ADJUST THE GOALS, ADJUST THE ACTION STEPS."
- CONFUCIUS
KATE MORIN
Ms. Morin began DROBE in 2018 with a vision of helping businesses scale without being inundated by third-party vendors and multigenerational gaps through an unbiased humanized digital road-mapping service. Originally from New York, she spent over 7 years servicing large institutions across accounting, operations, technology, sales, and marketing at Credit Suisse and JP Morgan. With a love for innovative technology and California weather, she moved to Los Angeles ventured into the SaaS fintech space where she focused on business development efforts while at Backstop Solutions and InvestCloud. Subsequently, Ms. Morin advanced her design thinking skills while serving as a Marketing Communications Project Manager at TCW, a $200 billion asset manager. Ms. Morin graduated from Western New England University with a Bachelor's degree in Marketing Communications. She holds a certificate in Human Resources Management from Loyola Marymount University and completed the UI/UX Design as well as the HTML/CSS Bootcamps at General Assembly. DROBE is a certified HubSpot Partner.
